What Does Video Marketing Cost for an Architecture Firm?
Updated: Oct 1
What does video marketing cost for an architecture firm?
Reading time: approx. 5 minutes | Category: Practical advice | Author: Bart Molenaar
The question "what does a corporate video cost?" makes sense. But it is a bit like asking what a car costs: the answer depends on what you want. In this article I give you an honest picture of the investment, so you can make an informed choice.
The short answer
A project film by Eigen Bodem starts at €1,650 excl. VAT. That is the average starting price for a film like the ones you see in my portfolio: one project, filmed on location and fully edited. Beyond that, much more is possible, from interviews and reels to a fixed monthly subscription.
What determines the price of a project film?
Length and scope of the shoot (half day, full day or several visits)
The use of drone footage
The number of videos: one film, or also short versions for social media
Interviews with the architect or client
Strategy and advice on where to use the film
Travel time and travel costs
What else can you have made?
A project film is often the beginning. Many studios want more after that:
Reels for Instagram and LinkedIn, short and vertical
Interviews in which you explain how you design and why
Video banners for your website, a calm loop at the top of your homepage
Drone footage of the building and its surroundings
A subscription: new content every month, with a fixed plan and a fixed fee
What it costs exactly depends on what you choose. That is why I always agree it in a conversation.
One-off or a subscription?
A single film is a great start. But visibility grows through regularity. If you show something every month, you stay on the radar of clients and colleagues.
That is why I also work with subscriptions. You get a fixed number of productions per year, a plan, and content that is ready for your channels. You know in advance what you get and what it costs.
How does the investment compare to the value of a project?
Architects and interior builders work on projects worth tens of thousands to millions of euros. If one new client finds you through your film and it leads to a project, you have earned back the investment many times over. So don't just ask "what does this cost?", but also "what does this deliver?".
Frequently asked questions
What does a project film cost?
A project film starts at €1,650 excl. VAT. That is the starting price for a film of one completed project, without interviews. If you add interviews, drone footage or extra versions, the price goes up.
What is included in the €1,650?
A shoot on location and the full edit into a finished film, like the projects in my portfolio. As add-ons you can include several extras, such as interviews, reels, a bundle of separate shots and much more.
Can I take out a subscription?
Yes. With a subscription you get new content every month, such as reels, interviews and project films, for a fixed fee. I tailor the content to your goals and channels.
Do you also make reels and video banners?
Yes. Besides project films I make reels for social media, interviews and video banners for your website. They are often made from the same shooting day.
How long does it take before the film is ready?
I plan for a few weeks, so there is room for scheduling and feedback. In practice, I deliver within a week in nine out of ten cases.
Do you work throughout the Netherlands?
Yes. Eigen Bodem is based in Gouda and works throughout the Netherlands, and sometimes abroad as well.
Curious what it would cost for your studio?
Get in touch for a no-obligation conversation. Together we look at what fits your projects and your budget.
Request a conversation via eigenbodem.com/contact.
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